During a networking event, you have the opportunity to meet a number of new people, and unless you have an eidetic memory, you may have trouble remembering every little detail. By writing notes on the back of business cards, you can ensure that the pertinent information you want to remember are captured in writing. This could include when and where you met them, distinct attributes (very tall or British accent), an ideal referral, offering support & follow up activities you want to make certain happen, etc.
These notes can then be used when you follow up with them after the event and added to the notes section in your database.
Before writing on the back of a business card you are given, ask permission. In some cultures, writing on the back of a business card is an insult to the person who has given you the card.
*** Many business cards are coated on both sides of the card, some with writing covering almost every centimeter of the card. A silver sharpie can take notes on 99% of
business cards. An alternative is to have a small sticky note pad, where you can
jot down notes and then stick the sticky to the business card.***
What details do you want to record on the back of the business cards you receive?